Just a short post today, because I realised something really important that I'd left out of my facebook summary post: how to get a customized url for your page.
In case you don't know what I'm talking about, I mean being able to type www.facecbook.com/yourmuseum and have it take people directly to your museum page.
Getting a "vanity url" as they call them for your page is actually really simple.
1. Set up your page.
2. Go to http://www.facebook.com/username/
3. Select the page you want to set the url for with the dropdown menu
4. Choose your preferred url (the bit that goes after the www.facebook.com/)
And that's it!
A couple of hints and tips:
1. Once you've chosen your url you CANNOT change it. So double check your spelling and be 100% sure about your abbreviations before you type it in.
2. Facebook changes the requirements for a page to have a vanity url all the time. It's usually a number of fans/followers that your page needs to have. At last check it was 20 fans, so it's not exactly a steep challenge for most heritage organisations. This may change in the future, of course. Whatever the requirements are though, facebook will tell you on the /username page.
3. You want your online profile to be as seemless as possible, so if you have a twitter account name, consider using that as your facebook username url. Of course, you might decide you want something more obvious if it's going to be a place you have to direct people to often.
As always, I hope that's useful. Ask if you have questions and if I can answer, I will.
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