It came to my attention through the GEM email list that apparently there are a lot of people out there who want some advice, or maybe just examples of good practice, for writing trails for their venues. It also seemed that there was little training on the matter, and little out there to read about it.
This seems a great missed opportunity to me; are there any museums or natural sites or anything like that out there these days that don't have trails for children and/or adults?
I put together an awful lot of trails, and I've learnt a lot about them in the years I've been writing them. So, I thought I'd put together some free general advice about them, from my point of view. I'd also like to highlight some great examples that I've seen around and about, but I'll do that in some separate posts.
So, here goes. I hope it's helpful!
Trails: Some Hints and Tips
In no particular order...
Be clear about your aims
- Before you start writing anything, you should decide what you want to achieve with your trail. Are you trying to highlight certain items in your collection? Promote numeracy skills? Stimulate creativity? Teach people about the Victorians? You'll probably find that your trail manages to do more than one thing when you've finished, but it's important before you start anything that you know what one key thing you really want it to do.
Themes are fantastic
- No matter what you want your trail to do, coming up with ways to do it always seems easier if your trail has a theme. Sometimes, this might be governed by an event or exhibition that you have on at the time. Other times, you could pick a theme based on the time of the year (Christmas, Easter, Summer) or on something completely random (pirates, fairies, animals).
What media you will use?
- Knowing how your final trail will be produced should influence your design. If it's going to be photocopied to be given out, then you don't really want it to be full of colourful pictures; they won't copy properly and it'll just look amateurish. Equally, if you're producing something that'll be professionally printed, you really want to make the most of colours and images. Think about size too; you'll need text to be readable, so if it's a small booklet that might limit the amount that you can write in it.
Think about your audience
- It's not enough to just say 'this is a trail for children'. Is it going to be done by one child at a time, or a family together? Is it going to be done by toddlers, or 5-7 year olds, or 12 year olds, or teenagers? Or all of the above? It's not just the content that you'll need to think of here, but also the presentation, and the tasks that you ask them to do. Very young children love to spot things and tick them off lists. Older children will quickly get bored of that, and probably need something a little more varied and goal-orientated to keep them interested.
How long will your trail be?
- Trails don't have to be long to be effective. Especially with younger children, four or five points might be enough for them to have had a good time, learnt something, and not yet got bored. Even with older children, nine or ten points is usually enough. Generally, the more you're asking visitors to do at each trail point, the less points you need on the trail. Think more about the overall time you're expecting visitors to spend on the trail.
Tasks and activities
- Spotting things and ticking them off and following clues from point to point doesn't have to be all there is to trails. Counting is a good step up from just noticing, and gets children to engage a little more deeply. You could ask questions about information on panels, or get children to draw pictures of things they see, either copying from real life or from their imagination. Multiple choice questions are always well received. Sometimes you can provide relevant activities, such as providing semaphore flags to have a go at sending a message with, or asking them to decode a message written in knots on a piece of string. Whatever your theme is, think creatively about associated tasks and activities for it.
How else can you engage your audience?
- It doesn't have to be all about the things you write on a sheet. There are some excellent 'explorer' trails I've seen where families get a whole bag full of exciting toys to play with. Use the binoculars to look at something, or the magnifying glass. Measure something with the ruler... and so on. But if you haven't got the budget for props, that doesn't mean you're limited to writing answers. Get visitors to touch things, to say what they can smell, or to close their eyes and listen.
I hope that's been a helpful overview! I'll pick out some good examples from places I've been and things I've done in other posts.
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